Client:

   CRISTAL

Media:

   The Street

Agency:

   Posterscope

Description :

Wild postering campaign in Hassels, Genk and St Truiden.

Network: 700 outdoor 70x100 posters / 900 indoor 40x60 posters (frames & with tape)

Aim: Win your own bar for one day with Cristal

Target group: Men (18 - 35 years old).

Period: 2 weeks (05/09/11 --> 19/09/11)

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